Targeted to mass customers and mass retail with steady income sources, "Pay Yourself First" is an automated self-adjustable financial wellness program that helps customers set aside money into savings or investment accounts safely and wisely.

FREMONT, CA: Personetics, the leading global provider of AI-powered personalization used by the world's top Financial Institutions, has declared that it has patented a solution that automatically helps customers intelligently save or invest funds on the basis of their cash flow patterns. "Pay Yourself First" (PYF) addresses a requirement in the market for customers that have the capacity to put aside savings but seek to do so in a more advanced and automated manner.

Targeted to mass customers and mass retail with steady income sources, "Pay Yourself First" is an automated self-adjustable financial wellness program that helps customers set aside money into savings or investment accounts safely and wisely. The program analyzes customers' capacity to save at each pay period, automatically moving an appropriate amount on the basis of customers' expected cash flows. Customers set the program to target the desired dollar amount or percentage of income. PYF employs its AI algorithms to decide how much to save on the basis of expense patterns until the next income deposit.

Jody Bhagat, Personetics' President for Americas, said, "We recognize that consumers are often more conservative in how much they set aside because they may be concerned about covering upcoming expenses, or just busy with other priorities in life rather than optimizing their savings. Personetics' PYF intelligent algorithms take the guesswork out of setting money aside for saving or investing and acts on behalf of customers. It's another example of how Personetics is helping Financial Institutions deliver hyper-personalized solutions for their customers, and bringing to reality its vision of Self Driving Finance."